Understanding Trademark Assignment: How to Transfer Your Rights to Another Party

Understanding Trademark Assignment: How to Transfer Your Rights to Another Party

What is Trademark Assignment?

Trademark assignment is the transfer of ownership of a trademark from one party to another. This transfer of ownership can be either partial or complete. The assigning party is known as the assignor, while the party receiving the rights is known as the assignee. In order for the transfer of ownership to be legally recognized, it must be documented in writing.

Why Assign a Trademark?

There are many reasons why a company may want to assign its trademark rights to another party. One common reason is a change in business structure. For example, if a company is sold, it may be necessary to transfer ownership of the trademark to the new owner. Another reason may be the need to raise funds. A company may choose to assign its trademark rights to a lender as collateral for a loan.

How to Assign a Trademark?

Assigning a trademark involves a few important steps:

  1. Determine the scope of the assignment: The assignor must determine the scope of the assignment, including what rights are being transferred and what limitations, if any, are being placed on the assignee’s use of the trademark.
  2. Draft the assignment agreement: The assignment agreement is a legal document that outlines the terms of the transfer of ownership. The agreement should include the names of both parties, a description of the trademark, the rights being assigned, and any limitations or restrictions.
  3. Record the assignment: Once the assignment agreement has been signed by both parties, it should be recorded with the appropriate government agency, such as the United States Patent and Trademark Office (USPTO). Recording the assignment ensures that the new owner of the trademark is legally recognized.


Trademark assignment is an important process that allows companies to transfer ownership of their valuable trademark rights to another party. Whether it is a change in business structure or the need to raise funds, assigning a trademark requires careful consideration and proper documentation. By understanding the steps involved in the process, companies can ensure a smooth transfer of ownership and protect their valuable intellectual property.

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